Magic Carpet Airlines Case Study - 1637 Words

Magic Carpet Airlines (MCA) was a regional airline company that established operations in 1961. Over a span of 26 years, MCA grew from servicing flights in two cities to 18 cities. In 1987, MCA purchased another regional airline, River City Airlines (RCA), and merged the two operations. With the merge of the two regional airlines, the company became a small â€Å"national† airline until 1988 when MCA entered into a marketing agreement with a major national carrier to become a â€Å"feeder† airline for the carrier. Prior to the merging of MCA and RCA, neither company’s flight attendants were unionized. Rising concerns starting emerging among both MCA and RCA flight attendants in regards to the unsystematic way MCA’s management resolved personnel†¦show more content†¦Flight Attendants were worried about the arbitrary process MCA’s management used to resolve issues, expressly the margining of the seniority list and working conditions. This was a concern of job security. The flight attendants explicitly requested their seniority carry over to any new company in the event of another merger or buyout of MCA, and protection from any layoffs that may result. The flight attendants also expressed concerns with regarding wages via duty rig, and requested the same provision as those provided to the pilot. As of current, MCA only paid flight attendants for the time they were in the aircraft with it moving, they were not compensated for time spent sitting in airports or waiting for flights. The flight attendants want to implement duty rigs, where they are compensated a fixed percentage for time spent on duty with the company. Prior to negotiations, MCA was in a state of transition which caused much confusion. The negotiation team for MCA consisted of a group of executive management. Bill Orleans, the director of labor relations, was recently demoted from director of human resources, which he resented. Orleans was responsible for previously negotiating most of the union contracts at MCA. Ross Irving, the new director of human resources, was hired from an outside firm. Since Irving was hired as Orleans replacement, this created tension between the two, as a result, Irving avoided the negotiating sessionsShow MoreRelatedEssay on Magic Carpet Airlines Case Study1191 Words   |  5 Pagesï » ¿ Case Study – Magic Carpet Airlines Week 4 September 22, 2013 1. What did the union do to prepare for negotiations? What additional sources of information might it have used? What were the unions primary objectives? The union began preparing by doing research to find out what other similar airline carriers were supplying for their flight attendants (i.e. average working conditions, benefits, and wage rates). They used government sources to compare wage,Read MoreAccounting for Airline Frequent Flyer Programs: Management Incentives and Financial Reporting Impacts8715 Words   |  35 PagesACCOUNTING FOR AIRLINE FREQUENT FLYER PROGRAMS: MANAGEMENT INCENTIVES AND FINANCIAL REPORTING IMPACTS May 2012 Brian J. Franklin, BBA Accounting ‘12, College of Business and Public Policy, University of Alaska Anchorage, 3211 Providence Drive, Anchorage, AK 99508, 907-268-4233 Ext. 401, bfranklin@frontiertutoring.com ABSTRACT The obligation to provide free or reduced-fare travel to passengers who redeem their accrued frequent flyer program (FFP) benefits represents a significant liability onRead MoreHimachal Pradesh8795 Words   |  36 Pagespopulation in Himachal depend directly upon agriculture which provides direct employment to 71% of its people. The main cereals grown are wheat, maize, rice and barley. Himachal has a rich heritage of handicrafts. These include woolen and pashmina shawls, carpets, silver and metal ware, embroidered chappals, grass shoes, Kangra and Gompa style paintings, wood work, horse-hair bangles, wooden and metal utensils and various other house hold items. These aesthetic and tasteful handicrafts declined under competitionRead MoreCase Studies67624 Words   |  271 PagesCase Studies C-1 INTRODUCTION Preparing an effective case analysis C-3 CASE 1 CASE 2 CASE 3 CASE 4 CASE 5 CASE 6 CASE 7 ABB in China, 1998 C-16 Ansett Airlines and Air New Zealand: A flight to oblivion? C-31 BP–Mobil and the restructuring of the oil refining industry C-44 Compaq in crisis C-67 Gillette and the men’s wet-shaving market C-76 Incat Tasmania’s race for international success: Blue Riband strategies C-95 Kiwi Travel International Airlines Ltd C-105 CASE 8 Beefing up the beeflessRead MoreMarketing Mistakes and Successes175322 Words   |  702 Pages1-800-CALL WILEY (225-5945). Library of Congress Cataloging in Publication Data Hartley, Robert F., 1927Marketing mistakes and successes/Robert F. Hartley. —11th ed. p. cm. Includes index. ISBN 978-0-470-16981-0 (pbk.) 1. Marketing—United States—Case studies. I. Title. HF5415.1.H37 2009 658.800973—dc22 2008040282 ISBN-13 978-0-470-16981-0 Printed in the United States of America 10 9 8 7 6 5 4 3 2 1 PREFACE Welcome to the 30th anniversary of Marketing MistakesRead MoreStrategy Management18281 Words   |  74 PagesConfirming Pages Strategic Management CONCEPTS CASES FRANK T. ROTHAERMEL Georgia Institute of Technology rot12737_fm_i-xlvi.indd iii 17/11/11 7:37 PM Confirming Pages STRATEGIC MANAGEMENT: CONCEPTS AND CASES Published by McGraw-Hill/Irwin, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY, 10020. Copyright  © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. Printed in the United States of America. No part of this publicationRead MoreScience and Technology13908 Words   |  56 Pages2009 Award Winning Essays Organized by Supported by T he Goi Peace Foundation U N ESC O Japan Airlines Foreword The International Essay Contest for Young People is one of the peace education programs organized by the Goi Peace Foundation. The annual contest, which started in the year 2000, is a UNESCO/Goi Peace Foundation joint program since 2007. The United Nations has designated 2001-2010 as the International Decade for a Culture of Peace and Non-Violence for the Children ofRead MoreInvestment and Economic Moats46074 Words   |  185 Pagesreader to pick and choose from the very best in investment advice today. Books in the Little Book Big Profits series include: The Little Book That Beats the Market, where Joel Greenblatt, founder and managing partner at Gotham Capital, reveals a â€Å"magic formula† that is easy to use and makes buying good companies at bargain prices automatic, enabling you to successfully beat the market and professional managers by a wide margin. The Little Book of Value Investing, where Christopher Browne, managingRead MoreStrategic Marketing Management337596 Words   |  1351 Pagesexposure to marketing principles, if not to marketing practice. The intended market of the book comprises the following segments: âž ¡ Students reading for degrees involving marketing (especially MBA candidates and senior undergraduates following business studies programmes) âž ¡ Students of The Chartered Institute of Marketing who are preparing for the Marketing Planning paper in the CIM’s Diploma examinations âž ¡ Marketing practitioners who will benefit from a comprehensive review of current thinking in the fieldRead MoreFundamentals of Hrm263904 Words   |  1056 PagesStudents achieve concept mastery in a rich, structured environment that’s available 24/7 Instructors personalize and manage their course more effectively with assessment, assignments, grade tracking, and more manage time better study smarter save money From multiple study paths, to self-assessment, to a wealth of interactive visual and audio resources, WileyPLUS gives you everything you need to personalize the teaching and learning experience.  » F i n d o u t h ow t o M A K E I T YO U R S  »

In the words attributed to Socrates in Plato’s Apology,...

In the words attributed to Socrates in Plato’s Apology, â€Å"The unexamined life is not worth living.† David Foster Wallace expands on this idea in his â€Å"Kenyon College 2005 Commencement Address,† pointing out the importance of awareness and escaping the natural, default-setting of an unconscious, self-centred life. While commencement speeches are typically epideictic—celebratory—in nature, Wallace takes a deliberative rhetorical stance. According to Fahnestock, deliberative discourse is used in order to persuade in â€Å"the best possible course of future action† (1998, p. 333). Abizadeh argues that character and emotion are â€Å"constitutive features of deliberation,† and that deliberation cannot be â€Å"reduced to logical demonstration† (2002, p.†¦show more content†¦Connors (1979) argues the need for a lower complexity of the logical appeals in speech, stating that appeals â€Å"must be presented slowly a nd reiteratively† (1979, p. 288). Wallace uses multiple adjectives to describe an item or idea, and the scenarios in his examples are described extensively, which makes them more pertinent and comprehendible. For example, â€Å"the store is hideously, fluorescently lit, and infused with soul-killing Muzak or corporate pop.† (Wallace, 2008, para. 6) In his 1945 study, Ray Ehrensberger states an orator must â€Å"First tell ‘em what you’re gonna tell ‘em; then tell ‘em; finally, tell ‘em what you told ‘em† (p. 102). Wallace opens with an ironic analogy which, in itself, contains the â€Å"kernel of truth† he is trying to communicate. A young fish asks another â€Å"What the hell is water?† (Wallace, 2008, para. 1) This scenario is chosen purposefully because it is simple and relatable, which enables Wallace to present a new perspective on a familiar concept. Wallace later explains that point of the story is that â€Å"the most obvious, important realities are often the ones that are the hardest to see and talk about,† (Wallace, 2008, para. 2) and repeats this thesis throughout the speech. In the last few lines of his speech, Wallace again states his message in simple terms of the importance of awareness. He reminds the audience that awareness of what is â€Å"s o hidden in plain sight around us† (Wallace, 2008, para. 11) is essential and that weShow MoreRelatedSocrates : The Suicide Of Socrates1405 Words   |  6 PagesSocrates was born in 470 BCE in Athens, Greece. His father was Sophroniscus, a sculptor and stone mason from Athens and his mother was a midwife by the name of Phaenarete (30 Interesting Socrates Facts 2014). Socrates original profession was masonry and sculpting, before becoming a philosopher. On a day in 399 BC, Socrates ( roughly 71 years at the time) went to trial.Now why would anyone want to send an old man to court? Three answer is that Socrates was accused of refusing to recognize theRead MoreMachiavelli s The Prince And Plato s Apology1697 Words   |  7 PagesMachiavelli’s â€Å"The Prince† and Plato’s â€Å"Apology† Philosophers have unique and yet similar ways of interpreting life through a variety of different values and beliefs appointed to oneself. Some philosophers have the ability and courage to stand up to what they are trying to accomplish or for what they believe in, even if consequences follow their actions. Machiavelli and Plato have different perspectives and goals in their writing, however their stories also have some underlining similarities suchRead MoreEthics and Related Philosophies4468 Words   |  18 Pagesethics,  ethical theory,  moral theory, and  moral philosophy, is a branch ofphilosophy  that involves systematizing, defending and recommending concepts of right and wrong  conduct, often addressing disputes of  moral diversity.  The term comes from the Greek word á ¼  ÃŽ ¸ÃŽ ¹ÃŽ ºÃÅ'Ï‚Â  ethikos  from á ¼ ¦ÃŽ ¸ÃŽ ¿Ãâ€šÃ‚  ethos, which means custom, habit. The superfield within philosophy known as  axiology  includes both ethics and  aestheti cs  and is unified by each sub-branchs concern with value.  Philosophical ethics investigates what is theRead MoreSocrates : The Soul Man2954 Words   |  12 PagesSocrates: Soul Man Intro (245 words) How you have felt, O men of Athens, at hearing the speeches of my accusers, I cannot tell; but I know that their persuasive words almost made me forget who I was - such was the effect of them; and yet they have hardly spoken a word of truth.† - Apology, 17A So, as told by Plato, Socrates began his defence before an Athenian jury on charges of impiety and corrupting the youth of the city. However, the real aim of these accusations seems to have been toRead MorePolitical Philosophy and Plato Essay9254 Words   |  38 Pages SOCRATES Socrates 469 BC–399 BC, was a classical Greek Athenian philosopher. Credited as one of the founders of Western philosophy, he is an enigmatic figure known chiefly through the accounts of later classical writers, especially the writings of his students Plato and Xenophon, and the plays of his contemporary Aristophanes. Many would claim that Platos dialogues are the most comprehensive accounts of Socrates to survive from antiquity. Through his portrayal in Platos dialogues,

Child Parent free essay sample

Child Parent by A. V., Old Orchard Beach, ME Ive become a 17-year-old mother of two boys. I didnt give birth to them or supply them with names yet now theyre mine, and I have no choice whether I want them or not. I worry when they cram their mouths with junk food. I gripe at them when they watch tasteless shows like Ricki Lake. I complain when they wrestle in the living room, pretending that theyre ninja warriors. Ive become overly protective of my brothers, half in love, half in obligation. Being the oldest, Ive been thrust into the spot of authority figure with a teenage attitude. Ive lost my interest in causing trouble and experimenting with my own freedom. Im the scowling older sister who yells and interferes when she has no such right. I cant raise children. I dont want that parental responsibility. We will write a custom essay sample on Child Parent or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I watch my actions, maintain maturity and stifle my urge to go crazy, hoping that my examples will be noticed. Jordan sees me as a bossy jerk. Joey sees me as entertainment when I tickle him in his armpits and spider walk him across the kitchen, but he cant understand why I scowl at him when hes watching Power Rangers at 6 a.m. He doesnt know that I only want to keep his fragile brain from being scattered and distorted. Im choking my brothers with an urgency to save them from being hurt. It is quite evident that I am not happy with their obnoxious actions, but in caring for them, I am anxious and nervous. Parenting is too intense for me. Saturday night arrives. Jordan is at the dance, Joey is in bed, Mom, reading in her room with the music up loud, tells me to go out and do something for awhile. I know where they are and feel no need to worry. I let myself break away, going out to a friends house for a little excitement. Its 1: 30 and the party is breaking down. Everyone is slowly letting themselves slip into the dead unconsciousness following a rowdy night of brain-cell killing. Im sitting there, ice-cold sober, wondering how theyre all feeling, thinking What am I doing here? I laugh at their silliness, slurred mumbling, and woozy cavorting. Now theyre filled with unnatural substances, falling asleep like logs on the carpet. They had fun. I cant let go of my obligation. I like to come home and look Mom in the eye, knowing that she has nothing to hang over my head. My friends cant gossip about my embarrassing displays at last weeks party because there werent any. Im too responsible. Im so moral that Im probably abnormal. I know that there is nothing wrong with this seemingly unprecedented behavior, but balance, damnit! I feel like a moron, purposely scheduling screw-off time. Doesnt that happen naturally? This sudden change from teenager to adult has put me in turmoil. With Dad gone, the man of the house is missing. The father figure, husband, and security is gone. Now Mom and I share the household responsibility, but at different levels. She has been where Ive been. Ive never been in her place to see lifes unfolding trials. I want to be a child. I want to experience these years with curiosity and hope. Im too young to be a mom. Im too old to be innocent. I cant close my eyes to what lies ahead. I have emotionally adapted to lifes changes and I feel that I am stable enough to meet those tough challenges in these metamorphic years. I will not be shocked and disorientated when life throws me a curve ball. I feel that I am ready to overcome the harshness of growing up. The child parent within me is ready.

Tarenah Henriques Essays - Louis Armstrong, King Oliver,

Tarenah Henriques Dec. 10, 1998 Period 4 Louis Armstrong Born in August 1901 (not Independence Day 1900, as he was always told and believed), Louis Armstrong sang on the New Orleans streets in a boyhood quartet and in 1913 was admitted to the Colored Waifs' home for firing a gun into the air. In the home he learned the trumpet, and within four years was challenging every trumpet king in his home town, from Freddie Keppard to Joe Oliver, his first father-figure, whom he replaced in Kid Ory's band in 1919. In 1922 Oliver (by now King Oliver) invited Louis to join him in Chicago to play second trumpet. Tempting as it is to echo Nat Gonella's incredulous comment, I can't imagine Louis playing second trumpet to anyone, Oliver was able to teach Armstrong a little. The regular harmonic experience of playing second (his ear, even then, was faultless) and, above all, the importance of playing straight lead in whole notes, as Oliver did, were lessons that Armstrong was to remember for life. Experience was by now, however imperceptibly, toughening the young man up. His second wife Lil Hardin helped to focus his streak of ambition and he was learning that people could be devious - Oliver, it transpired, was creaming his sidemen's wages. Although he loved Oliver until the end, by 1924 Armstrong had made the jump to New York and Fletcher Henderson's orchestra. It was hot city company for a country boy, but he had the humor and talent to counter mockery (I thought that meant 'pound plenty'!, he quipped, when the stern Henderson ticked him off for a missed pp dynamic); somewhere along the way he decided he was the best, and got ready to defend his title if necessary. Louis played the Regal Theater in Chicago, remembers Danny Barker, and they had this fantastic trumpeter Reuben Reeves in the pit. So in the overture they put Reuben Reeves on stage doing some of Louis's tunes. Louis listened - then when he came on he said, Tiger Rag. Played about thirty choruses! The next show? No overture! In 1925 Armstrong, already a recording star, began OKEH dates with his Hot Five and Seven (featuring Johnny Dodds, Kid Ory and his wife Lil, until Earl Hines replaced her). The music on masterpieces such as Cornet Chop Suey, Potato Head Blues, Sol Blues and West End Blues turned jazz into a soloist's art form and set new standards for trumpeters world-wide. At the peak of his young form, Armstrong peeled off top Cs as easily as breathing (previously they were rare) and pulled out technical tours de force which never degenerated into notes for their own sake. His singing introduced individuality to popular vocals and, just for good measure, he also invented scat singing, when he dropped the music one day at a recording session. Best of all was his melodic inspiration: his creations were still being analyzed, harmonized and celebrated half a century later. Rather than playing ever higher and harder, Armstrong simplified his music, polishing each phrase to perfection, while keeping his strength for the knockout punch. By 1930 he was a New York star, with imitators all around him, but his business life was at a temporary impasse. Then he found his Godfather-figure, a powerful, often ruthless Mafia operator called Joe Glaser, who was to steer his client's fortunes for 35 years. In 1935, with Glaser's approval, Louis teamed with Luis Russell's orchestra, an aggregation of old New Orleans friends, and for five years he was to tour and record with them: the records are classics, and helped to get Armstrong into films such as Pennies from Heaven (1936) and Artists and Models (1937). In 1940, Glaser's office brusquely sacked the band and Louis put together another containing younger modernists such as John Brown (alto), Dexter Gordon (tenor) and Arvell Shaw (bass), a long Louis associate, with Velma Middleton sharing the singing. It lasted until summer 1947, but big bands were on a downward slide and Armstrong found leading a headache. In 1947 promoter Ernie Anderson presented him with a small band (directed by Bobby Hackett) at New York's Town Hall. The acclaim that greeted the move signaled the end of his big-band career, and for the last 24 years of